I build brands, and the tools that make them scalable.
Head of Brand & Creative at Dremio · brand strategy and AI‑native creative systems.
Selected work
Brand system as executable skillsSeventeen production skills with governance gates that fail before render.Brand systemsGovernance- ProductionThe judgment the systems encode: shot, cut and graded solo, printed two metres tall.VideoDesign
- Motion graphics as codeAfter Effects compositions converted to Remotion and rendered per record. Running on Dremio's homepage.RemotionPipelines
- Enterprise design system, CertiniaFoundations in Figma, codified through Style Dictionary, ten adaptable blocks carrying a fifteen-year-old site.Design systemsTokens
- Sidenote ↗Brand systems exposed as an MCP and API, so agents and people compose against one governed source.MCPLive
- Deck automationA brief becomes a presenter-ready deck in one agent pass, governed throughout.AIDocuments
Agent-built web pagesBrief to live, on-brand page as structured CMS content in under a minute. Still editable by hand.AICMS- Legible ↗A reader for whole folders of markdown, local first, with semantic search and embeddings.Local firstLive
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